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Flat fees · No referral fees · No percentages. Ever.
For Home Sellers

Unbundle the
listing side.

We don't replace the MLS — we put you on it and layer broker-supervised services on top. You buy only the listing-side help you actually need, at flat prices, and keep what would have been a 3% listing-side commission.

01

The problem we solve

On a $600,000 sale, a traditional 5–6% commission costs $30,000–$36,000. Half goes to the listing side — for an MLS upload, a sign in the yard, some photos, contract handling, and a drive to closing. Bundled, opaque, and non-negotiable.

Sellers tell us the same thing: "I would have paid for the parts I actually used." That's the product.

02

What you get

MLS + syndication
Starting at
Zillow, Realtor.com, Redfin, 100+ portals.
HDR photography
Starting at
Vetted local pro, 48-hour turnaround.
Broker-prepared CMA
Starting at
Licensed comps + pricing strategy call.
Contract review
Starting at
/offer
Line-by-line on every offer.
Negotiation support
Starting at
/offer
We handle the back-and-forth.
Closing coordination
Starting at
Title, inspection, walkthrough, table.

All services are licensed-broker-supervised. Mix and match per property — there are no required bundles. "Starting at" reflects the lowest published broker price; final cost depends on options you pick.

03

Your savings, math

Sale price
$500,000
Traditional listing-side commission (3%)
$15,000
For Sale By Plus, fully loaded
≈ $2,500
You keep on the listing side
≈ $12,500

Honest math: this is the listing-side commission we replace. Most sellers still offer some buyer-side compensation — that's now fully negotiable (0% to 3%) and you choose the number when you list. We do not assume the buyer's agent away.

04

How it works

  1. Register your property — address, basics, target price. Two minutes.
  2. Pick your services — start with MLS, add anything else when you need it.
  3. We go live in 72 hours — photos shot, sign installed, listing syndicated.
  4. Offers come to your dashboard — contract review, negotiation, and closing on demand.
Get in over your head? You won't.

Start lean. If you want more help mid-sale — contract review, negotiation, or even full representation — add it anytime. No re-listing, no penalty, no awkward switch. The platform is built to convert upward as your deal gets real.

05

Who this is for

Equity-rich homeowners in markets where homes sell themselves. Sophisticated sellers who already know their comp, their buyer, or their neighborhood. Repeat sellers and investors who run the math. Anyone who would rather pay ≈ $2,500 in flat fees than hand over $15,000 in listing-side commission.

List your home.
Keep your equity.